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ABOUT ME

Hello there, I am Jessy Kusno; or your can call me Jkus/Jessy—a wife, mother of two, and a professional with a multifaceted background spanning design, entrepreneurship, and advisory.

My career began in the design sector as a multidisciplinary visual communicator, where I honed the art of transforming complex ideas into cohesive visual and written narratives. This foundation in design taught me the importance of creativity, precision, and the ability to convey ideas effectively—a skill set that has been invaluable throughout my journey.
 
As my career evolved, I transitioned into entrepreneurship, co-founding an agency and gaining hands-on experience managing ventures across diverse industries. This chapter built my entrepreneurial mindset and leadership skills, allowing me to understand the intricacies of business operations, drive growth, and achieve sustainable success. The challenges and triumphs of building a business from the ground up deepened my commitment to excellence and sharpened my focus on delivering impactful results.
 
Now, as a Certified Financial Planner & Estate Planning Practitioner, I blend creativity and analytical expertise to provide personalized strategies that help clients achieve their financial goals. My passion for what I do, combined with a dedication to delivering exceptional results, consistently sets me apart.

Working with Jessy Kusno was an incredible experience! We collaborated on several projects, including KOL dinners and parties, media gatherings, and even the brand profile for Martell Cognac. It was such a fun and memorable time. Jessy is sharp, quick, talented, and intelligent—a true professional! Amazin’ moments!

Rio Chandra Pernod Ricard Indonesia (Martell)

Jessy is very creative and excellent at managing events. As a client, we were thrilled with her work during the Grand Opening of Café Kitsune PIK. She handled everything seamlessly, from the guest list to décor and event rundowns. Her ideas were perfectly aligned with our target market and had a significant, impactful outcome.

Nadia Tjahjadikarta Kitsune Indonesia

Jessy is a creative powerhouse. She develops amazing concepts for events and brands and executes them beautifully. During her time at GuavaPass as the Marketing Lead, she handled all social media designs and execution with skill and precision. We worked together on partnerships with major brands like Puma and Adidas, and Jessy ensured our marketing aligned perfectly with theirs. She’s highly committed and a true hard worker, juggling multiple responsibilities and delivering outstanding results every time.

Jovita Widjaja GuavaPass Indonesia

I’ve known Jessy for a very long time. Watching her grow up, I can proudly say that I’m honored to call her my friend. Her dedication to her work amazes me. Not only is she incredibly talented, but she’s also hardworking and visionary. As a woman, she works not just with her heart, but also with her mind. She’s smart, emotionally composed, and always in control. I can confidently say that she gives 100% effort wherever she goes. We worked together for years, and I am beyond satisfied with everything she has accomplished for the company. Thank you, Jessy—thank you!

Yolani Laxmi The Good Wife Supply

Jessy has organized events with precision and successfully translated my brand’s voice into compelling social media content. Her ability to juggle numerous responsibilities while delivering outstanding results is truly inspiring. It has been a pleasure to have her as my partner—I couldn’t be happier with her contributions.

Karen Emyra Bagpopsicles

Jessy has been an incredible financial advisor—always responsive, thoughtful, and genuinely caring. She consistently goes above and beyond to ensure her clients' needs are met, always keeping their best interests at heart.

Yolanda Sujoso Insurance Client

Jessy is the embodiment of drive and determination. A self-made individual, she knows exactly what she wants and goes after it all-in. Once her mind is set on something, you can consider it done—with results that consistently exceed expectations.

Jessy understands that success isn’t about being the smartest person in the room—it’s about continuously growing, leveling up, and learning from every challenge. She’s living proof that working smart, staying persistent, and pushing through tough times are what truly lead to success. Without a doubt, Jessy will make her children proud and be someone they’ll always admire and look up to.

Shannon Subeno Chief of Rockets/Business Partner

Jessy Kusno is truly an inspiring individual! As an entrepreneur, she demonstrates remarkable courage in making bold decisions and exceptional agility in tackling challenges. Her creativity and hard work consistently lead to brilliant solutions. Beyond her professional success, Jessy is an extraordinary mother. With love and dedication, she masterfully balances her roles as a mom and a businesswoman, all without losing her passion or focus. Jessy is the epitome of a phenomenal woman who excels in every role she takes on!

Ronald & Miela Rockets Partners

Working with Jessy Kusno has been an exceptional experience. She is someone who prioritizes excellence, generously collaborates with her business partners, and possesses an impeccable eye for aesthetics.

Gema Satria Business Partner

I’ve had the pleasure of knowing Jessy for quite some time, and I’m thrilled to share my thoughts on her impressive portfolio. Her portfolio highlights a remarkable range of creativity, spanning content creation, marketing, and branding.
What truly sets Jessy apart is her ability to connect with her clients. She brings a personal touch to her insurance work, taking the time to understand their needs and providing tailored solutions. Her exceptional communication skills make collaborating with her a genuinely enjoyable experience.

Grace Wirawan Business Partner

Jessy is creative, passionate, and hardworking. Her infectious positive energy motivates everyone around her, creating an uplifting and dynamic atmosphere. Always on the go, she has an incredible ability to stay productive and driven every single day. Leading by example, Jessy embodies the qualities of an exceptional leader, making her an invaluable partner in both business and in spirit.

Cilia Limantara Business Partner

Amazing lady and partner. Powerful business woman. A fair business person. Success or failing is not the priority but progress and good relationship is the priority for her. I guess People's person is what we call this young lady right here.

Ryan Eka Business Partner

ROCKETS BY VISION

COMMUNITY OF KNOWLEDGEABLE & IMPACTFUL YOUNG ENTREPRENEURS

BAGPOPSICLES

lLUXURY PURVEYOR WORLDWIDE

THAT LINE PROJECT

MULTIDISCIPLINARY VISUAL LANGUAGE AND HOLISTIC MARKETING CONSULTANCY

I’m a driven individual with a journey shaped by resilience and perseverance. From graduating university, navigating the loss of my father, and striving to find my footing at just 20 years old, I’ve faced challenges head-on. Each step of the way, I’ve embraced the process—exploring new opportunities, trying, failing, and succeeding in business, all while staying committed to growth. 

Through it all, my dedication to delivering the best for my clients and maintaining a strong reputation has been my priority. My passions lie in design, the service industry, and creating something sophisticated and meaningful. It’s this blend of creativity, determination, and integrity that drives everything I do.

  • Graduated from Universitas Pelita Harapan – Product Design
  • Visual Merchandisher – Masari Group
  • Marketing Manager – GuavaPass Jakarta
  • That Line Project / DAVIS-KJ – Multidisciplinary Marketing Consultancy
  • Co-founder of ROCKETS / @therocketsclub

WORK WITH ME?

Interested in discussing new ideas, projects or collaboration? Let’s connect and explore how we can work together to create exciting future opportunities.

VISION & MISSION

I’ve always made it a point to set the bar high in everything I do, ensuring that excellence is the standard in every project and initiative I lead. I’m committed to pushing boundaries and consistently exceeding expectations. By leading by example, I aim to inspire my team to strive for the same level of excellence, creating a culture of ambition, accountability, and success. For me, setting high standards isn’t just about achieving great results—it’s about motivating others to do their best and grow alongside me.

Personal Achievements

2021

ASN Top 5 personal production 2021

2022

ALIFE G.O.A.T 2022
MDiT 1 Star
ASN Top 5 personal Sharia production 2022

2023

MDiT 2 Stars
ASN Top 3 personal production 2023
Court of the Table

TESTIMONIES

Jessy is the embodiment of drive and determination. A self-made individual, she knows exactly what she wants and goes after it all-in. Once her mind is set on something, you can consider it done—with results that consistently exceed expectations.

Jessy understands that success isn’t about being the smartest person in the room—it’s about continuously growing, leveling up, and learning from every challenge. She’s living proof that working smart, staying persistent, and pushing through tough times are what truly lead to success. Without a doubt, Jessy will make her children proud and be someone they’ll always admire and look up to.

Shannon Subeno Chief of Rockets/Business Partner

Jessy Kusno is truly an inspiring individual! As an entrepreneur, she demonstrates remarkable courage in making bold decisions and exceptional agility in tackling challenges. Her creativity and hard work consistently lead to brilliant solutions. Beyond her professional success, Jessy is an extraordinary mother. With love and dedication, she masterfully balances her roles as a mom and a businesswoman, all without losing her passion or focus. Jessy is the epitome of a phenomenal woman who excels in every role she takes on!

Ronald & Miela Rockets Partners

Working with Jessy Kusno has been an exceptional experience. She is someone who prioritizes excellence, generously collaborates with her business partners, and possesses an impeccable eye for aesthetics.

Gema Satria Business Partner

I’ve had the pleasure of knowing Jessy for quite some time, and I’m thrilled to share my thoughts on her impressive portfolio. Her portfolio highlights a remarkable range of creativity, spanning content creation, marketing, and branding.
What truly sets Jessy apart is her ability to connect with her clients. She brings a personal touch to her insurance work, taking the time to understand their needs and providing tailored solutions. Her exceptional communication skills make collaborating with her a genuinely enjoyable experience.

Grace Wirawan Business Partner

Jessy is creative, passionate, and hardworking. Her infectious positive energy motivates everyone around her, creating an uplifting and dynamic atmosphere. Always on the go, she has an incredible ability to stay productive and driven every single day. Leading by example, Jessy embodies the qualities of an exceptional leader, making her an invaluable partner in both business and in spirit.

Cilia Limantara Business Partner

WORK WITH ME?

Interested in discussing new ideas, projects or collaboration? Let’s connect and explore how we can work together to create exciting future opportunities.

CREATIVE PORTFOLIO

THAT LINE PROJECT is a multidisciplinary visual language and holistic business consultancy, established in 2017.

Our primary goal at That Line Project is to elevate brands by delivering innovative and holistic solutions tailored to each client’s specific needs. Her personal touch and unwavering commitment to excellence ensure that every project not only meets but exceeds expectations.

THAT LINE PROJECT is dedicated to helping companies navigate the visual landscape and communicate effectively in this domain.

Throughout the years, THAT LINE PROJECT has attracted an impressive roster of clients, including Martell, Cafe Kitsuné, GUAVAPASS, BAGPOPSICLES, THE GOOD WIFE, TSUJIRI and many more.

WORK WITH ME?

Interested in discussing new ideas, projects or collaboration? Let’s connect and explore how we can work together to create exciting future opportunities.

THAT LINE PROJECT is a multidisciplinary visual language and holistic business consultancy, established in 2017.

 

Our primary goal at That Line Project is to elevate brands by delivering innovative and holistic solutions tailored to each client’s specific needs. Her personal touch and unwavering commitment to excellence ensure that every project not only meets but exceeds expectations.

 

THAT LINE PROJECT is dedicated to helping companies navigate the visual landscape and communicate effectively in this domain.

 

The comprehensive services of THAT LINE PROJECT include:

WORK WITH ME?

Interested in discussing new ideas, projects or collaboration? Let’s connect and explore how we can work together to create exciting future opportunities.

BAGPOPSICLES

lLUXURY PURVEYOR WORLDWIDE

As the co-founder of Bagpopsicles, Jessy Kusno is at the forefront of a revolutionary initiative aimed at redefining the luxury shopping experience, particularly for acquiring Hermes bags and other exclusive Hermes items. Bagpopsicles is dedicated to transforming the often daunting task of luxury shopping into a vibrant and seamless journey, eliminating the worries and complexities typically associated with purchasing authentic high-end goods.

 

Bagpopsicles stands as a medium; a beacon; a leader in the luxury market, ensuring that clients experience the joy and sophistication of luxury shopping without the usual apprehensions. The platform and community built is designed to cater to discerning customers, providing them with a curated selection of genuine Hermes products, alongside unparalleled customer service and expert guidance from A to Z.

 

By transforming luxury shopping into a delightful and effortless experience, Jessy, her partner and her team at Bagpopsicles are setting new standards in the luxury consignment industry.

 

In her pivotal role, Jessy Kusno is responsible for orchestrating and overseeing all marketing strategies for Bagpopsicles. Her extensive experience in business management, coupled with her deep understanding of luxury branding, positions her perfectly to drive the company’s marketing efforts. Jessy ensures that every marketing plan is meticulously crafted to resonate with the target audience, enhancing brand visibility and fostering a strong connection with customers.

WORK WITH ME?

Whether you seek to elevate your brand’s presence, innovate your marketing strategies, plan for the future in financial aspects, or navigate the luxury market, you’ve found the right person. Let’s connect and collaborate.